You may know I'm an avid athlete (with more than my fair share of injuries). I absolutely love this stuff by Nike:
However, in terms of messaging, I'm definitely Pearl Azumi's demographic.
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A key note welcome
The people you work with are people you were just thrown together with. You don't know them, it wasn't your choice, and yet you spend more time with them than you do your friends or your family. But probably all you've got in common is the fact that you walk around on the same bit of carpet for 8 hours a day.
Tim, The Office
Tim, The Office
Why am I here?
You're here because you're interested in the choices we all make, and how marketing strategies help organisations shape our beliefs and behaviours.
I'm AER Head, a senior advertising suit. I love what I do because I get to use my brain and come up with ideas no one's ever thought of before. Not even Plato.
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Say what you like - honest - but don't be abusive hey, I'm not pretending to know it all.